Test Monki | A Creative Branding Lab

Test Monki | A Branding Lab

Brown + Co Orthodontics

Dr. Brown is an orthodontist with an engineering background. When he purchased two existing practices, he wanted to merge the practices under one name and one brand. We provided naming services and Brown + Co Ortho was born. We wanted the brand’s aesthetics to align with Dr. Brown’s engineering background and high-tech values, just with a twist of fun. Hand gesture icons were used in his brand to add a little whimsy to balance the techy feel. Both adults and kids are drawn to the brand and everyone is all [straight] smiles!
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Industry

  • Healthcare: Orthodontics

Services

  • Competitor Research and Analysis
  • Brand Audit & Assessment
  • Brand Consulting
  • Research
  • Naming Strategy
  • Naming (Business)
  • Brand Strategy
  • Brand Idea
  • Brand Identity System
  • Tagline
  • Logo Design
  • Secondary Marks/Graphics
  • Brand Announcement
  • Brand Guidelines / Style Guide
  • Business Card
  • Icon Creation
  • Patient Rewards Card
  • Poster
  • Referral Pad

Awards & Accolades

2022 Graphis Design Annual
Honorable Mention for Brand Identity

2021 AMERICAN DESIGN AWARDS
Graphic Design USA (GDUSA)
Award for Brand Identity

2021 HEALTH + WELLNESS DESIGN AWARDS
Graphic Design USA (GDUSA)
Award for Brand Identity

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