Oilfield Services companies with a history of excellence in Artificial Lift solutions are always in high demand. After all, who wouldn’t want their wells to operate more efficiently to help maximize output? Although our client had a long established history of credibility and industry firsts, it was time for a materials and website refresh to reflect the quality of the products and the company. We landed on a bold graphical look that is visually pleasing, but not over-the-top, and provides some much needed consistency to keep things in focus.