The risk management firm, Solomon Joseph, came to us because the owner wanted his firm’s brand identity and digital presence to represent his personality and style while still looking polished. At our kick-off meeting, the client felt that he had two things against him—1) risk management is not a sexy business and 2) he was going up against large, established firms. A clean, one-page website paired with beautiful, sepia-toned corporate photography and simple animations helps make risk management look engaging and (dare we say it?) sexy.