CRAZY HORSE TRUCKING
With a name like Crazy Horse Trucking, there had to be a fun yet cohesive brand identity to align with the name. Our client wanted to focus on communicating safety, reliability, and timeliness but still be approachable. We knew the brand had to be masculine enough to appeal to a trucker’s rugged career. All the collateral and the website speak to their intended markets with strong imagery and bold typography that resonate with clients and the employees who proudly wear the Crazy Horse name.
INDUSTRY
- Chemical Transportation, Trucking
SERVICES
- Competitor Research and Analysis
- Brand Audit & Assessment
- Brand Strategy
- Brand Identity System
- Logo Design
- Business Card
- Copywriting
- Curated Stock Photography Library
- Info Card
- Website Design and Development
AWARDS & ACCOLADES
- 2015 AMERICAN GRAPHIC DESIGN AWARDS
Graphic Design USA (GDUSA)
Award for Website Design
CRAZY HORSE TRUCKING
With a name like Crazy Horse Trucking, there had to be a fun yet cohesive brand identity to align with the name. Our client wanted to focus on communicating safety, reliability, and timeliness but still be approachable. We knew the brand had to be masculine enough to appeal to a trucker’s rugged career. All the collateral and the website speak to their intended markets with strong imagery and bold typography that resonate with clients and the employees who proudly wear the Crazy Horse name.
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INDUSTRY
- Chemical Transportation, Trucking
SERVICES
- Competitor Research and Analysis
- Brand Audit & Assessment
- Brand Strategy
- Brand Identity System
- Logo Design
- Business Card
- Copywriting
- Curated Stock Photography Library
- Info Card
- Website Design and Development
AWARDS & ACCOLADES
- 2015 AMERICAN GRAPHIC DESIGN AWARDS
Graphic Design USA (GDUSA)
Award for Website Design
SHARE
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