*new

yum•e desserts

.........................................

 

THE TASK

To brand a new dessert business.

 

THE CHALLENGE

Create a business name, look & feel that would stand-out in a market with several competitors.

 

THE SOLUTION

We came up with the name yum•e (pronounced "yummy") which is eye catching, fun and represented the client's desserts scrumptiously. And since our client produces editable work-of-art, we added the tagline "designer desserts" so people would know...this ain't your usual cupcake.

 

THE LIST

+ naming

+ logo

+ brand elements

+ business card

+ website

+ invoice

+ order form

+ stickers

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