*new

Urbane Faire

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THE TASK

To create an upscale brand for an independent life & style consultant.

 

THE CHALLENGE

Createing something that wais different enough to get noticed and emulatesd the client's high-end style.

 

THE SOLUTION

When we started the process, the client wanted to go with red croc skin on everything. After brainstorming, sketching and concepting, something wasn't adding up. Finally, we just told her the truth--when we thought of her, the colors gold and brown always came to mind. She loved it and has never looked back.

 

THE LIST

+ naming

+ logo

+ brand elements

+ business card

+ letterhead

+ note card

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