*new

Scott Young, DDS

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THE TASK

Rebrand a local dentist with a more high-end, luxurious brand.

 

THE CHALLENGE

Dr. Young recently renovated to convey a sense of modern ‘upscaleness.' But his brand identity didn’t aligned with his new goal.

 

THE SOLUTION

We moved his brand to a more modern and luxurious feel with textured papers, rich chocolate browns and of course his new tagline—”purveyor of fine dentistry.”  The new brand emulatesa custom-tailored pin-striped suit.

 

THE LIST

+ logo

+ brand elements

+ business card

+ letterhead & envelopes

+ ads

+ appointment cards

+ billboard

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